SUGGESTED READING FOR REALTORS

I am often asked in my real estate seminars to recommend current reading materials in the world of real estate. This site will be updated often with my current recommendations. You may then order the recommended publication directly from Amazon.com on this site. You may want to "bookmark" this page for future reference.

CURRENT RECOMMENDATIONS

Below are some of my suggested reading materials for real estate professionals.

"Two of the most mentally stimulating activities a person can undertake are reading
and writing. Make a commitment to read at least 30 minutes a day!"

1. Seven Habits Of Highly Effective People Stephen R. Covey

2. Unlimited Power Anthony Robins

3. The Pursuit of WOW! Tom Peters

4. Hey, I’m The Customer Ron Willingham

5. Ogilvy On Advertising David Ogilvy

6. If It Ain’t Broke ... Break It Robert J. Kriegel & Louis Patler

7. The Guerrilla Marketing Handbook Jay Conrad Levinson & Seth Godin

8. The Future Consumer Frank Feather

9. 101 Ways to Promote Yourself Raleigh Pinskey

10. Technotrends Daniel Burrus

11. Customers For Life - How To Turn That One Time Buyer Into A Lifetime Customer Carl Sewell & Paul B. Brown

12. Raving Fans Ken Blanchard

13. Getting To Yes Roger Fisher & William Ury

14. Getting Past No William Ury

15. Nine American Lifestyles (buy it used) Arnold Mitchell

16. In Search of Excellence Peters & Waterman

17. The Power of Positive Thinking Norman Vincent Peale

18. Think and Grow Rich Napoleon Hill

19. The Greatest Salesman In The World Og Mandino

20. Body Language Julius Fast

21. Chicken Soup For The Soul Jack Canfield & Mark Hansen

22. Men Are From Mars, Women Are From Venus Dr. John Gray

23. Made in America Sam Walton

24. Being Digital Nicholas Negroponte

25. Timeless Body, Ageless Mind Deepak Chopra

26. First Things First Stephen Covey

27. E-Myth Revisited Michael Gerber

28. Don't Sweat The Small stuff Richard Carlson

29. The Millionaire Next Door Thomas J. Stanley, et al

30. Tuesdays With Morrie Mitch Alborn

31. Who Moved My Cheese? Spenser Johnson

32. Dig Your Well Before You’re Thirsty Harvey MacKay

33. The Roaring 2000's Harry Dent

34. Inside The Magic Kingdom Tom Connellan

35. The Changing Game Larry Wilson

36. Customer Bonding - 5 Steps To Lasting Customer Loyalty Richard Cross & Janet Smith

37. Tested Advertising Methods John Caples Rev by Fred E. Hahn

38. How To Make Your Advertising Make Money John Caples

39. The One To One Future - Building Relationships One Customer At A Time Don Peppers & Martha Rogers, PhD

40. See You At The Top Zig Zigler

Amazon.com is pleased to have Frank Serio Seminars in the family of Amazon.com associates. We've agreed to ship products and provide customer service for orders we receive through special links on Frank Serio Seminars. Amazon.com associates list selected books and music in an editorial context that helps you make the right choice. We encourage you to visit Frank Serio Seminars often to see what new items they've selected for you. Thank you for shopping with an Amazon.com associate.

Sincerely,

Jeff Bezos
President
Amazon.com

P.S. We guarantee you the same high level of customer service you would receive at Amazon.com. If you have a question about an order you've placed, please don't hesitate to contact us.